The Saucony Ride 7: A Continued Focus on Traditional

One of the trends amongst running shoe companies that we’ve noticed recently is the increased focus on more mainstream, traditional footwear options. Though minimal and lightweight were very much in … Continue Reading →

Saucony Ride 6 Sneak Peek

The Saucony Ride has been a dependable trainer for neutral runners since its debut in 2008. With every update, we’ve seen the Ride evolve into a sleeker shoe, losing weight … Continue Reading →

Two Shoes, One Goal: Get Runners To Try Zoot Footwear

To be a serious player in the running shoe market it is essential to have a good selling neutral shoe and support shoe at or around $100 MSRP.  In 2009, … Continue Reading →