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Hi-Viz Running Apparel: 2013 Running Trend

January 29th, 2013

Even though it’s staying lighter outside, we’re still bundling up when we head out to run. It’s hard to think all the way to next Fall, but every year around October, the auburn hued trees tell us the season is a-changin’. That’s our cue to start looking around for high-visibility apparel for those dark mornings and evenings. This year, Fall is going to bring a few twists in the high visibility run apparel department.

Out with the Bold?

For the past couple of years, we’ve seen visibility apparel in bright, bold Highlighter-esque colors that really make you stand out. We’re not saying those options are going away (so don’t fret if they’re your winter running fave), but this year manufacturers will combine the safety aspects of hi-viz apparel with more fashion forward designs.

Fashionable Flair

The Asics Lite Show apparel from last Fall gave us a taste of what will come later in 2013. We’ll see vendors pairing hi-viz colors with fashion colors on garments for fall. Look for bright hits of color teamed with quieter fashion colors. Vendors will apply a ‘less-is-more’ philosophy to their visibility apparel, turning it into something you can wear from the track to your coffee date after your workout.

Techno Craze

Also keep your eyes out for cutting-edge use of alternative methods to increase visibility in lower light settings. Innovative uses of reflective threads and fabrics in strategic places on garments will be an alternative to extremely bright colorways. Last Fall, we saw a few garments like the Men’s Saucony VIZiPRO Sonic HDX Jacket / Women’s Saucony VIZiPRO Sonic HDX Jacket with integrated LED light components, and we expect technology like this from more manufacturers in Fall 2013.

What’s your hi-viz flavor? Bright and bold, or more subtle?

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