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Athlete Spotlight: Magdalena Lewy-Boulet

Posted on January 15, 2016 in Run Life


Magdalena Lewy-Boulet is a rockstar. Okay, maybe not a rockstar in the literal sense of the word (who knows, I’ve never personally heard her shred on the guitar), but in the running world, she certainly has made a name for herself. Born in Poland in 1973, Magda became a U.S. citizen in 2001, and now […]

HOKA ONE ONE Clayton | First Look

Posted on August 14, 2015 in First Look Gear Running Shoes

HOKA Clayton Close-up

Available April 2016 – MSRP $150.00 | Shop Men’s | Shop Women’s | Light, fast, and soft usually don’t go together, but they do with the HOKA ONE ONE Clayton.  Although it’s not the first running shoe to accomplish this feat (think Nike LunaRacer/Tempo and original Saucony Kinvara), this shoe is unique. With a molded […]

2015 HOKA ONE ONE Buying Guide

Posted on July 15, 2015 in Running Shoes


HOKA ONE ONE is a brand on fire. As more and more people consider the brand, we are often asked “What are the differences between the models?” To help understand the model line-up, we will look at the shoes from the stand point of stack height (underfoot padding), weight, and meta-rocker design (er, how the […]


A Deeper Look At HOKA ONE ONE

Posted on May 28, 2015 in Running Shoes

Screen shot 2015-04-03 at 11.34.50 AM

Is it pronounced “won won”? Or is “oh-nay oh-nay”? We have heard it both ways directly from the horse’s mouth. As it stands currently, you can safely use “one one”, pronounced just like the number. We will keep you updated if it changes. Loosely translated from the Maori language, HOKA ONE ONE means “time to […]


Hoka One One Clifton 2 | First Look

Posted on May 22, 2015 in First Look Running Shoes

Hoka One One Clifton 2 Panel

The Hoka One One Clifton was our best selling shoe for 2014. Why? It’s lightweight. It’s soft. It’s the lowest priced shoe in the Hoka line. This performance-oriented running shoe has been great for runners with a midfoot to forefoot strike, who appreciate well-cushioned ride that is light enough for fast paced running and feels […]


Hoka One One Ultra Tor Hi WP | First Look

Posted on May 20, 2015 in First Look Running Shoes

Hoka One One Tor Ultra Hi WP Close-up

That’s a running shoe? Yes. Are you sure? No. The Hoka One One Ultra Tor Hi WP breaks new ground in the world of trail running and really strange looking shoe names. As ultra running has become more mainstream and ultra races have become more and more difficult to enter, endurance runners are looking beyond […]


HOKA ONE ONE Clifton Review

Posted on September 10, 2014 in Running Shoes

Men's & Women's Clifton models

At a Glance: 7.8 oz (Men’s size 9), 6.8 oz (Women’s size 8 ) 6mm Heel to Toe Offset 29 mm heel, 23 mm forefoot With a soft and quick feel, the Clifton delivers maximum cushioning with HIP CMEVA Midsole. At faster speeds, transition to the forefoot feels effortless due to the Early Stage Meta-Rocker […]


HOKA ONE ONE Huaka Shoe Review

Posted on August 26, 2014 in Running Shoes

Sticky High Abrasion Rubber

At a Glance 4mm offset (26mm heel, 22mm forefoot) Weight: 9.2 ounces (men’s size 9); 8.2 ounces (womens size 8 ) RMAT midsole for smooth shock absorption High abrasion rubber zones for sticky grip Lightweight SpeedFrame upper maintains breathability and prevents debris from entering Verdict A soft, low offset road trainer, the HOKA ONE ONE […]


The Conquest – A New Direction for Hoka One One

Posted on April 4, 2014 in Running Shoes

For fans of the maximalist footwear, the Hoka Conquest was one of the more anticipated shoes of 2014. We’ve had a chance to put a few miles into the shoe, and we gotta say, the shoe definitely lives up to its hype.


Hoka One One: The Sky’s the Limit

Posted on January 30, 2014 in Running Shoes

It’s undeniable that in the past few years, Hoka One One has taken the running world by storm. Aided by a growing roster of athletes whose specialties range from the mountains to the track, the brand’s momentum has only increased as more and more runners see the benefits of having increased cushioning underfoot. This video […]

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