Archive

Archive for June, 2009

Brooks Footwear Spring 2010

June 16th, 2009

Our Brooks rep Scott Young came in to show us the spring 2010 lineup of Brooks shoes this past week and the overall impression was very good for the updated models.

First up was the Glycerin 8.  This was a great improvement over the Glycerin 7 and features Brooks’ new DNA cushioning system.  DNA is a liquid compound that responds differently based on the force applied to it.  Unlike standard midsole materials who’s energy return decreases as force increases, DNA works in reverse.  Energy return increases as the impact force increases.  For instance DNA would be much softer when a runner is going at a slow pace versus that same runner running at a fast pace where it would provide greater rebound.  A very cool concept.  The graphics on the new Glycerin 8 are much more contemporary and modern, particular when compared with past editions of the Glycerin which were pretty conservative cosmetically.   Kara took a pair for a spin and declared the fit and road feel super.

The new Brooks Glycerin 8 for men.

The new Brooks Glycerin 8 for men.

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Asics Gold Account Meeting

June 5th, 2009

Tami, Jonathan and I just returned from the annual Asics Gold Account Meeting held at the Westin Kierland Resort in Scottsdale AZ.  This event brings the top 200 Asics dealers who specialize in Running Specialty products from across the US.  We had many breakout sessions over the course of 3 days that focused not only on the new footwear, apparel and accessories for the fall, but also presentations from industry leaders such as Jim Dion, a well regarded retail sales consultant as well as Simon Bartold, the chief research consultant for Asics who lives in Australia.

Westin Kierland Resort in Scottsdale AZ

Westin Kierland Resort in Scottsdale AZ

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